Modern medicine.
Individual treatment.
The Herdecke Community Hospital in North Rhine-Westphalia is an acute care hospital providing Level II care, combining medical treatment of the highest scientific standard with integrative anthroposophic medicine services. Together we developed a soft-rebrand to celebrate the hospitals 55th birthday.
Tasks: Concept, art direction, re-branding, editorial
Client: Gemeinschaftskrankenhaus Herdecke
Flyer re-design
Not a revolution, but an evolution:
a soft rebrand polishes the details, keeping the look fresh and relevant.
Poster re-design
Clearer structure, stronger visuals:
the re-designed poster enhances readability while aligning seamlessly with the refreshed corporate identity.
Stationery-set
Brand Touchpoints
GKH Short Clips
Social media
Employee magazine
The quarterly employee magazine provides staff with relevant updates on hospital life, upcoming events and key dates. It serves as an internal communication tool to inform, connect and strengthen the sense of community within the hospital.”
Brochures
The patient flyers in long DIN format provide clear information on treatments, contact details and opening hours of the respective departments. They serve as an accessible communication tool to support patients and visitors with essential guidance at a glance.
